Competencies & Engines
Competencies create engines, delivering fuel that drives growth.
Three Core Competencies ...
The foundation of growth execution is rooted in three core competencies. Done right, these competencies create engines, delivering assets to fuel growth.
Storytelling
We help you tell compelling brand narratives by activating content engines, growing a dynamic media library, scripting, and designing data-driven customer purchase journeys.
Personalization
We help you level up your data game to leverage personalization to tailor brand narratives, ad platform targeting, funnels and strategies to your target personas, their preferences and behaviors.
Performance
We drive performance through making better decisions by using our extensive analysis and predictive models to gain clear understanding of performance and continuously improve storytelling and personalization.
... Powers the Three Engines That Could
Data Engine
Personalization. Algorithm. Analytics.
The Data Engine ensures mission critical behavior data are generated and flow through your entire growth ecosystem, delivering the right data and data properties to each platform.
Restore data loss caused by iOS14
Enable revenue automation flows
Enable personalization
Enable next-gen analytics
Powers our Insights EngineTM
Narrative Engine
The Narrative Engine ensures a consistent and intentional generation of creatives using our Brand Story Arc FrameworkTM to develop your media library, turning your brand into a media powerhouse.
UGC / Influencer content
Performance creatives
Email creatives
Brand narratives
Insights EngineTM
Our proprietary Insights EngineTM ensures clarity and speed in driving better decisions by delivering clarity across three key areas of performance: creative performance, customer performance, and financial performance.
Create performance analysis
Funnel Sabermetrics
Storewide performance
Ad spend allocation
Media mix analysis
The Three Engines That Could
Understanding creative performance leads to designing compelling brand narratives, resulting in high-performing funnels and customer purchase journeys. We decompose your brand's story into scenes using a three-act story structure.
Data Engine
Personalization. Algorithm. Analytics.
The Data Engine ensures mission critical behavior data are generated and flow through your entire growth ecosystem, delivering the right data and data properties to each platform.
Restore data loss caused by iOS14
Enable revenue automation flows
Enable personalization
Enable next-gen analytics
Powers our Insights EngineTM
Narrative Engine
The Narrative Engine ensures a consistent and intentional generation of creatives using our Brand Story Arc FrameworkTM to develop your media library, turning your brand into a media powerhouse.
UGC / Influencer content
Performance creatives
Email creatives
Brand narratives
Insights EngineTM
Our proprietary Insights EngineTM ensures clarity and speed in driving better decisions by delivering clarity across three key areas of performance: creative performance, customer performance, and financial performance.
Create performance analysis
Funnel Sabermetrics
Storewide performance
Ad spend allocation
Media mix analysis
Grow your brand with us
We offer a full spectrum of digital marketing and growth operations services to help your brand thrive.
